I know there are a lot of stories out there in the press of over-50s who are struggling to find work. And while I’m not denying that’s a reality for many people, I don’t believe it has to be yours.

Did you know that I found some of my best Banking contracts in the midst of the last recession? And do you know why? Because everyone else was too scared to search and apply! They felt the need to hold onto what they had lest they should lose it. But I dared to take a risk and made a ton of money!

Now granted, I’m not over 50, but what I desire to share with you is that if you take a risk and put yourself out there you will be rewarded. But, and this is a big but, it’s not just about getting out there and taking a lot of action. The way in which you operate is key.

I am reading a book right now called The Science of Getting Rich by Wallace D. Wattles. It was written 100 years ago and the author talks about how getting rich is not just about doing certain things, but it’s about doing those things in a “Certain Way”, and that’s what I’d like to focus on.

There are over-50s out there seeking and finding nothing, and over-50s out there finding their dreams jobs. What’s the difference between them? They’re in the same age category, they’re likely to be taking the same actions, yet one gets a job and the other doesn’t. Sure, one may have more talent, experience or connections. But if they really were the deciding factor, then how is it that the untalented, inexperienced and non-connected ones are finding jobs too? Because there is a way!

In this day and age where education and qualifications are gradually falling off the radar, how can you truly differentiate yourself and stand apart for the young ones entering the market? I personally believe it’s about belief and attitude and that’s what I think Wallace D. Wattles means when he talks about his “Certain Way”.

Are you solution focused or do you dwell on the problem? Do you view rejection as failure or as an opportunity to learn and grow? Do you think “my way or the highway”, or do you listen to others and consider all views? And the best part is, you have total control over this! You can’t control your age, you can’t control what employers do, you can’t control whether the interviewer selects you or not, but you sure can control how you think and feel. And one day someone’s going to see that in you and say “Yep, that’s the one!”

Now if you’re inspired and ready to get out there, then here are some quick tips that can help:

  • DO trim your CV back to the most recent 10, 15, or 20 years. Your CV is a marketing document. It is NOT an autobiography.
  • DO be creative and strategic in how you list employment dates on your CV.
  • DO be proud of your age and the associated experience and perspective that you bring to your employers.
  • DO create a CV that showcases achievements that illustrate the traits most valued in older workers – your credibility, your depth and breadth of experience, your judgment and decision-making abilities.
  • DON’T be afraid to mention early experience that is still relevant.
  • DON’T leave dates of education off of your CV unless you have a good strategic reason to do so.
  • DON’T forget to fill your CV with achievements and results that illustrate your personal brand and the unique promise of value that you bring to the workplace.

In addition, do join professional groups online and offline via LinkedIn Groups and Meetup.com to join in conversations and attend networking events and Stay current with technology. You don’t have to be a maverick on Twitter, but you should understand how it works. I recommend exploring each of the more popular social media platforms for work: Twitter, Facebook, LinkedIn and Pinterest and if all this sounds like “mumbo jumbo” to you then you can do free tutorials online to learn, for example on Lynda.com and Gfclearnfree.org. Go on, give it a go!